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What You'll Learn
During This LIVE Training You Will Learn:
Why taking on referral-based clients is actually setting your agency up for failure.
Niching your agency is important - you already know that. Discover how to establish a niche that falls in your 'zone-of-genius' that allows you to deliver epic results for your clients every single time.
How to create compelling marketing messages that builds your credibility instantly.You'll have the power to captivate your audience's attention and take them from being a prospect to a paying client very quickly.
Building your mailing list is a non-negotiable activity you absolutely have to do. Discover how to build and nurture an email list without being spammy so that you are never short of clients who want to work with your agency.
Discover how to align your agency in the right manner across the 4 key areas that are absolutely necessary for your agency to grow. The 4 key areas are:
a) The Market your agency serves.
b) The Product/Service your agency offers for that market.
c) The Service Levels you provide when they buy.
d) The Price you charge.
Getting this alignment wrong can quickly put you out of business.
ROB DA COSTA
Meet Your Trainer
After beginning his career as the marketing manager for a software company, Rob took the leap in 1991 to start his own marketing, PR and design agency. Over the next 11 years, he grew the business into an award-winning agency with 25 staff and revenues in excess of £1.5m.
In 2002, he sold the business and then retrained to become a coach and mentor. Since forming Da Costa Coaching in 2007, he has helped over 350 agency owners to grow their businesses in a profitable, enjoyable and scalable way.
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Rob helped me move my pricing approach from a time-based model to a value-based model. It took a bit of convincing and courage but he was right to encourage me in this direction.
The impact has been HUGE and we have seen our profits increase by 66% in just 12 months.
Rob has provided so much brilliant advice for our business! Not only has Rob got heaps of expertise and knowledge that we can benefit from, but he also has great practical and actionable advice.
Each meeting with Rob includes a 'wow' moment of something new that makes us really excited. I have total trust in Rob to help us grow our agency in a positive and stress-free way - it's like having a trusted business partner that is invested in the company.
The PPC Machine
I wanted a coach who had good empathy with me and could help us grow our business. Since Rob had built his own agency he understood where we were at and where we wanted to get to.
His help has given us the tools and confidence to grow our agency significantly, even in a challenging economy.
The Self-Running Agency Book + 3 other exclusive tools
Join me live for the masterclass and receive a free copy of my best selling book.
It shows you 3 strategies for building an agency that runs itself.If you want to consistently grow a profitable & sustainable agency, one that is not 100% dependent on YOU, then you need to start by focusing on three key areas:
Develop an exciting living plan:A plan that shows the direction of your agency and one that excites everyone so that they want to come on that journey with you.
Generate a consistent pipeline of ideal target customers:This is crucial so that you avoid the famine and feast cycle that so many agencies fall foul of.
Grow your team: Develop and motivate your team, getting them to ‘step up’ and free your time so that you can focus on driving the agency forwards.
PLUS MORE: You will also receive 3 other bonuses (usually reserved for paying clients) to help you grow your agency.
This workshop is not a thinly veiled sales pitch or 60-mins of fluff, but a practical training session where you will leave with an action plan and some tools to help you build sales & marketing campaigns to consistently win more ideal target clients.